My Journey...

Defining Moments.

Northern Data AG

Head of Brand Experience

Oct 2024 – Present·1 year 2 months · Frankfurt / Rhein-Main, Germany ·Full-time

Leading Group-wide Brand Experience to deliver measurable, high-impact experiences for enterprise customers, partners and investors in AI infrastructure and large-scale GPU deployments.

Detailed Responsibilities
  • Ownership of Brand Experience across all AI infrastructure business units
  • Development of ROI-driven brand-to-sales KPI frameworks
  • Execution of C-level events (AI Accelerator Congress, VIP programs)
  • Design of CEO/COO keynote narratives
  • Visual identity leadership for Taiga, Ardent and Blackwell GPU clusters
  • Cross-functional alignment with Engineering, Cloud, Sales, IR
Northern Data AG

Head of Sales and Marketing Development

Jul 2020 – Nov 2024·4 years 5 months · Frankfurt, Germany ·Full-time

Built and scaled Northern Data's commercial and brand foundation. One of the first four employees, playing a decisive role in defining the company's early operating model, marketing infrastructure and HPC data center expansion.

Detailed Responsibilities
  • Branding of Northern Data AG and TAIGA Cloud
  • Early business foundation & IT administration
  • HPC GPU cluster expansion management (Nordic region)
  • Leadership of Sales Development, Content Production & Marketing Ops
  • Creation of enterprise sales narratives for AI/HPC workloads
  • Group consultant for sales automation
Founding Projects
Lead Brand Content Manager & Group Consultant for Sales AutomationMay 2023 – Present

Driving decentralization logic for HPC, leading content architecture and sales automation across all business units.

  • Built brand content infrastructure across ND
  • Introduced automation frameworks for enterprise sales
  • Drove decentralized HPC communication strategy
Senior Sales Development & Content Production — Cloud SolutionsJan 2022 – Dec 2022

Advanced enterprise sales development during ND's early scaling phase, shaping cloud-facing narratives and GTM readiness.

  • Led early sales strategy definition
  • Produced enterprise-facing content for Cloud/GPU solutions
  • Supported MVP → GTM transition for cloud offerings
Project Manager Nordic Data Center Expansion — HPC GPU ClustersDec 2020 – Dec 2021

Managed Nordic HPC cluster buildouts and aligned content creation with ND's growth trajectory.

  • Oversaw HPC cluster deployment in Norway/Sweden
  • Coordinated engineering & data center operations
  • Produced investor & sales content around GPU infrastructure
Manager of Business Foundation — New Business Development & IT AdministrationJul 2020 – Dec 2020

As one of the first four employees, established ND's operational backbone, business infrastructure and early IT systems.

  • Built ND's foundational operational workflows
  • Introduced early IT & administrative structures
  • Supported founders in establishing commercial identity
MAINWORKS GmbH

Senior Producer

Nov 2018 – Jun 2020·1 year 8 months · Frankfurt / Munich ·Full-time

Managed CGI, VFX, film and digital production pipelines with full commercial responsibility for major automotive brands.

Detailed Responsibilities
  • Key account management for enterprise clients
  • Tender & budget calculation
  • Team leadership & workflow management
  • Presentation development for major productions
  • 2D/3D visualization & film project steering
Client References
Hyundai KIA Opel Bentley Daimler McCann Innocean Typodrom
NPIXO GmbH & Co. KG

Senior Key Account Manager

Jan 2015 – Dec 2017·3 years · Frankfurt, Germany ·Full-time

Managed key enterprise accounts in automotive & industrial sectors.

Detailed Responsibilities
  • Key account management for automotive and industrial clients
  • Project planning and execution
  • Client relationship management
  • Business development and sales
Client References
Stihl Seat STADA Salzwerke AG Audi BMW BOMAG Daimler Fiat HAFI Herth+Buss Hyundai DE Lufthansa Cargo NIO Porsche Red Bull Schneider
Round Table Deutschland

Member

Jan 2015 – Jul 2016·1 year 7 months · Germany ·Member

Active member of Round Table Deutschland, a network of young professionals committed to community service and personal development.

Detailed Responsibilities
  • Community service projects
  • Networking and professional development
  • Event organization
  • Charitable initiatives
DTP AKADEMIE RheinMain

Bachelor Professional in Media / Medienfachwirt IHK

2012 – 2014·2 years ·Completed parallel to full-time work

A nationally recognized advanced professional qualification at Bachelor level (DQR 6), combining media technology, production workflows, strategic project management and business administration. The program develops high-level leadership, operational excellence and cross-media production capabilities.

Detailed Learnings
  • Media production workflows (digital & print)
  • Professional prepress & color management (incl. GMG)
  • Layout, typography & digital publishing
  • Business administration & cost planning
  • Leadership, personnel development & team management
  • Strategic project planning & production control
  • Quality assurance & process optimization
Die Bilderstürmer GmbH & Co. KG

Project Manager Print & Web-Solutions

Jan 2012 – Dec 2014·3 years · Frankfurt, Germany ·Full-time

Led print and web project management for major consumer brands and agencies.

Detailed Responsibilities
  • Cross-media project management
  • Client consultation for web and print solutions
  • Workflow optimization and automation
  • Team coordination and resource planning
Client References
Procter & Gamble Sparda-Bank Bankhaus Scheich MERK Porsche Design Porsche AG Kemper Kommunikation Huth + Wenzel Ogilvy Leo Burnett
IHK Offenbach

Instructor Certification (AEVO)

2013·1 year ·Completed alongside ongoing full-time experience

Officially certified as an IHK-qualified instructor, trained to design, evaluate and execute vocational training programs in accordance with German industry standards.

Detailed Learnings
  • Instructional methods & structured training
  • Competence evaluation
  • Coaching and feedback models
  • Training process planning and assessment
IHK Offenbach & Die Bilderstürmer GmbH

Media Designer Digital & Print (Apprenticeship)

2009 – 2011·2 years ·Dual apprenticeship integrated into production work

A full German dual apprenticeship combining practical studio work and formal media education.

Detailed Learnings
  • High-end image retouching
  • Catalog & print production
  • Prepress workflows & quality control
  • Digital media production & layout systems
  • Coordination across programming & production units
Commerzbank AG

Internship — Transaction Banking & Security Operations

Sept 2006 – Sept 2007·1 year · Frankfurt, Germany ·Completed as the mandatory practical year within the Business Informatics program

A full-year internship focused on secure financial workflows within Transaction Banking, providing practical experience in operational risk management and compliance-based process execution.

Detailed Responsibilities
  • Transaction banking operations & secure process handling
  • Financial workflow integrity and compliance procedures
  • Document verification, error analysis and protected process chains
  • Operational support under strict regulatory standards
  • Exposure to risk management and internal control frameworks
  • Strengthening disciplined, structured and accuracy-driven work habits
Berufliche Schulen Gelnhausen

FOS Business Informatics

2007 – 2009·2 years ·Completed prior to professional entry

Education focused on applied business informatics and process logic.

Detailed Learnings
  • Applied business informatics
  • Process logic & structured documentation
  • Introduction to financial systems (via internship)